Showing posts with label e-book. Show all posts
Showing posts with label e-book. Show all posts

Tuesday, April 22, 2008

Can Web Publishing Get Nastier?

Apparently so.  Check out this post on the wonderful At Last! Writer Beware Blogs.  You know how we all (or at least I) skim the standard fine print when registering with a new site?  That's because most of that stuff is the usual don't hold responsible if you poke your eye out with a straw while reading, don't swear or post offensive stuff on the site, the owners can boot you off at their discretion without explanation, etc.  Well, apparently on WEbook, the fine print is a whole 'nother ball game.  Don't even chance it.  Give this site a pass or risk having every right WEbook can think of grabbed forever in exchange for pennies (which they don't have to pay until they accumulate up to $50, which C.S. has painful experience in finding out how corporations can find ways to pull the plug just before you reach that magical $50 mark if they want to, which they probably do.)

Tuesday, April 8, 2008

Trying out my first blog post here!

Howdy all,
Just wanted to finally give this a try. I'm just about ready to publish my e-book, so I've been reading up on Google Adwords and landing pages and PayPal. Fascinating world that marketing is. Back in college I used to feel slightly nauseated at the thought of advertising, and the idea of the hard sell left me cold and irritable.

Yet when I adjusted my thinking to focus more on marketing (i.e., promotions, branding, press releases, etc.), I realized it didn't have to be about making false or exaggerated claims in order to sell products. What I've done with newsletters and with my upcoming e-book is share the information that I've acquired over time, and that provides the customer, client, or browser with quality information, and sometimes I am able to bill for that information and sometimes not.

Merely the act of sharing has benefits all its own. I am a fiction editor by trade, but in its way, editing is teaching. I used to think teaching must be the hardest job in the world, but is both the most rewarding thing I've ever done and the easiest.

Wow, apparently I have a lot to say on this topic =), but I'll shut up now...